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Comviq App Store

Commercial
Comviq «App store»
Customers laugh at the "services" of mobile companies so we gave more to laugh at.
It's November 2009 and Farfar is faced with the daunting task of promoting a bunch of content services offered by Comviq, Sweden's super-cheap mobile operator. The services are of the outdated kind; expensive music, crappy "TV" and some pretty okay mobile games - if you don't have an iPhone.

Lucky for us, not many of Comviq's costumers own a iPhone. Not because they don't want one but because they can't afford one. At Farfar, we decide to turn this collective yearning for cool apps into something fun: the Comviq App Store. A low-budget, ironical take on the original from Cupertino. Headed by two "scientists", the App Store not only showcases real services but also very experimental apps, bringing the telecom company very close to the edge of complete insanity.
The «app store». (Sorry, all in swidish)
Comviq App Store
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Comviq App Store

Campaign that takes an irreverent approach towards the craze of 2009 - Apple App Store

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